Whoopi Jumpers Into the Business October 19 2016

When we launched www.UglyChristmasSweaterParty.com back in the mid 2000's there was no competition and the suggestion that there could ever be competitors in the Ugly Sweater business was almost as laughable as the sweaters themselves, but here we are 10 years later and EVERYONE, officially EVERYONE has an ugly sweater business.

We welcome Whoopi Goldberg into the holiday madness of tacky and over the top.  Her designs are pretty funny and she insists they not be called "ugly" but rather, "Christmas sweaters with a twist" ...fair enough Ms. Whoopi, good luck!

The sweaters will be available at Lord & Taylor for $139.00

http://www.lifezette.com/popzette/whoopis-ugly-christmas-sweater-business/

Whoopi Goldberg Ugly Christmas Sweaters with a Twist

Lisa Lockwood recently spoke with Whoopi about the trend.

“I love the season, I love the holidays. Holidays have always been very important to me and they were important to me as a kid, and I honor them,” said Goldberg, dressed in her signature white shirt and a light blue denim jacket.

Asked how she came up with the witty designs, she said, “I have a lot of oddness in my brain, and so, this is the kind of stuff that I think about on a daily basis and happily, it all worked out. They’re fun and they’re sweet and they’re not nasty and they’re not mean. They’re very loving. And if you’re going to do something for the holidays, why not something positive?”

The collection is designed “for men and women, like myself,” she said, adding she didn’t design a kids’ line “but if it goes as well as we think it will, we’ll have fun, holiday ‘ugly’ sweaters for kids” next year.

Over the years, Goldberg said she has worn the oddest and weirdest sweaters and “the more bells and whistles” the better. She didn’t do “too many bells and whistles” on her own line because it’s expensive to do but there are some that light up and have bells.

In recent years, Goldberg said she’s been disappointed with the Christmas sweaters she had been wearing. “The quality of the Christmas sweaters has gone down for me. They’re not as comfortable and they don’t feel as good,” she said. “If we’re going to do it, we wanted to do them really well. They’re cashmere blends and they’re really soft,” she said.

Wassner introduced Goldberg to the artist and knitwear specialist and she explained her vision to them. “I wanted to make something I would wear,” she said. “Sometimes they’re funny, sometimes they’re poignant and sometimes they’re silly as hell. I feel like it’s a no-brainer for you, and is just fun. People will be more inclined to wear them and put their politics aside.”